SEO, GEO & AEO Agency in Morocco — Google + AI Visibility

SEO (Search Engine Optimization) targets ranking in classic Google and Bing results. GEO (Generative Engine Optimization) targets getting your content cited as a source in AI-generated answers: Google AI Overviews, ChatGPT Search, Perplexity and Gemini. AEO (Answer Engine Optimization) targets having your content selected as the direct answer in position zero, featured snippets and by voice assistants (Google Assistant, Siri, Alexa, Copilot). The three disciplines build on each other: without a solid SEO foundation (clean indexation, domain authority, quality content), there is no durable GEO or AEO.

To be cited by ChatGPT Search and Perplexity, your site must meet three conditions. First, allow AI crawlers in robots.txt (GPTBot, ChatGPT-User, PerplexityBot, OAI-SearchBot). Second, produce factual, structured, sourced content that these engines can extract as a reliable citation: clear definitions, dated figures, comparison tables. Third, be properly indexed on Bing, because Bing s index directly feeds ChatGPT Search and Microsoft Copilot. An llms.txt file at your site root also helps LLMs understand your offering.

Pricing varies by scope. A one-time SEO/GEO audit ranges from 3,000 to 15,000 MAD depending on site size. Monthly retainers (optimization, content, reporting) start at around 3,000 MAD/month for single-city local SEO and can reach 20,000 MAD/month and above for competitive national SEO combined with GEO. We offer a free initial call with a personalized quote within 48 hours.

Technical fixes (indexation, speed, structured data) produce measurable effects within 4 to 8 weeks. First citations in ChatGPT or Perplexity typically appear 6 to 12 weeks after publishing citable content and opening access to AI crawlers. Durable Google rankings on competitive queries take 3 to 6 months of continuous work.

Bing s index directly feeds Microsoft Copilot and ChatGPT Search answers. If your site is not properly indexed on Bing, it will be invisible in both AI engines even if it ranks well on Google. Our GEO strategy systematically includes IndexNow submission, Bing Webmaster Tools verification and Bing-specific meta tag optimization.

llms.txt is a text file placed at your site root that summarizes your business, services and key information in a format readable by LLMs (large language models). It helps ChatGPT, Perplexity and other AI engines quickly understand what your company does and cite you more accurately. Think of it as the robots.txt equivalent for generative AI. We create and maintain it as part of our GEO service.

Yes, more than ever. AI engines do not replace Google: they complement it. Google still commands over 90% of search traffic in Morocco. But AI-generated answers are capturing a growing share of informational queries, making GEO essential alongside SEO. A combined SEO + GEO strategy covers both channels: classic organic traffic and visibility in AI answers.

Technical SEO (speed, JavaScript rendering, structured data, crawl architecture, AI crawler configuration) represents half of optimization work. A marketing agency can recommend optimizations but often needs a third-party developer to implement them. Eurastech is an IT agency that builds in Next.js, Astro, React and integrates ERPs: we implement optimizations directly in code, without intermediaries, which accelerates deployment and reduces costs.